Away from the red carpet, the flashy, jazzy and tacky' descend on Cannes photo essay
Briefly

Away from the red carpet, the flashy, jazzy and tacky' descend on Cannes  photo essay
"This is a situation I found myself in last year, as I hadn't found time to change after a day of wandering around. The scene plays out on the streets: princess dresses, excessive Botox, dazzling jewellery, gleaming Lamborghinis. A fashion show minus the red carpet unfolds between the Marriott and the Grand Theatre Lumiere. The festival has become a symbol of the society of the spectacle."
The Croisette in Cannes becomes a daily spectacle from dawn to dusk, with people dressed formally to gain access to the Cannes film festival’s exclusive social space. Luxury is presented through visible branding, including jewelry and designer bags, whether genuine or fake, with logos treated as symbols of glamour and power. Media platforms and magazine publishers collaborate with brands to create desire by showcasing celebrities wearing new products. Influencers join the scene alongside traditional celebrities, displaying outfits across venues such as the Carlton and the Grand Theatre Lumiere. Entry depends on strict evening wear requirements, and public access can be separated from official red-carpet areas, limiting photography opportunities for some attendees.
Read at www.theguardian.com
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