
Google Search is moving from submitting a query to receiving a list of blue links toward an AI-first experience that provides the most relevant answer. The new approach is agentic, meaning AI analyzes the user’s intention immediately after the query and triggers relevant agents to help. For local restaurant searches, AI can select options aligned with user preferences and present the best possible choice. Agent-first search differs from conventional search by choosing the right format to present results for each question. Custom experiences can be built for individual questions rather than using a single standard results layout.
"Google Search, as you know it, is over. Instead of a conventional " submit search query and get a list of blue links, " the company is moving towards an AI-first experience in which AI will offer you the most relevant answer to your question. This is by far the most radical change Google has has made since the company's founding."
"AI-powered search is an agentic experience. It means that the moment you submit the search query, AI will analyze your intention and trigger the relevant agent(s) that will help you. For example, if you're looking to find a restaurant in your local area, Google will trigger a search AI agent, and it will find the best possible option for you (aligned with your preferences)."
"Agent-first search experience has a few notable differences with conventional search experience: AI chooses the right format to present search results to users "Search can build custom experiences just for your individual questions" (Google team)"
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