British artist Stuart Semple has produced his version of a new blue-green color, named 'yolo', inspired by a color researchers at UC Berkeley discovered using lasers on human retinas. Semple, known for previously creating the world's blackest and pinkest paints, synthesized 'yolo' through a unique mixture of pigments and optical brighteners. He believes that vibrant colors should be accessible to all, rejecting the idea of colors being monopolized by corporations or individuals. Semple's 'yolo' is available at varying prices depending on the buyer's artistic identity, reflecting his commitment to making art inclusive.
"I've always thought that colour should be available to everybody... I've fought for years to liberate these colours that are either corporately owned or scientists have staked a claim to..."
"Using a spectrometer, which separates light into its constituent colours, he then analysed their intensity to best match his paint samples to the target hue."
Collection
[
|
...
]