""I grew up dreaming of being a baseball player. As a kid, you don't consider all the opportunities that come with it.""
""It's really about authenticity. We want athletes and partners who genuinely resonate with the brand, people who are actual consumers of it.""
Anthony Volpe made his major league debut as shortstop for the New York Yankees in 2023, realizing a childhood dream. His journey involved years of preparation, passion, and patience. At 24 years old, he is aiming for growth both on and off the field. Volpe formed a partnership with Recover 180, an organic sports drink, which he had already been using. His genuine interest in the product appealed to the brand's values, emphasizing authenticity in their athlete partnerships.
Read at Entrepreneur
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