In 1993, Knicks fan Jesse Itzler fulfilled his dream of writing a theme song for his beloved team. He created 'Go New York,' aiming to inspire chants at Madison Square Garden. Despite initial challenges, he secured a meeting with Knicks executives, leading to the song's debut at the All-Star game. The anthem became a 90s cultural staple, with Itzler reflecting on its lasting impact on fans, who still regard it as a significant part of their childhood. His success story illustrates the blend of passion and opportunity in realizing dreams.
"I had an idea to write a song that would get people in the Garden chanting during a timeout, noting the hunger for higher energy at the time."
"So many people tell me, 'That was the soundtrack of my 90s'... It lasting more than 30 years is unbelievable."
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