"A year ago today, Los Angeles Rams head coach Sean McVay was "not in a great place". The night before, his team had suffered a "terrible loss" at home that left their NFL play-off hopes hanging by a thread. Then he spoke with Arsenal manager Mikel Arteta, whose team is another of those owned by the Kroenke Sports & Entertainment (KSE) group. Arteta happened to be at the Rams' training facility as he and some Arsenal executives were visiting during football's international break."
"McVay led the Rams to victory in six of their next seven games to clinch the NFC West divisional title before being halted in the post-season by the eventual Super Bowl winners, the Philadelphia Eagles. Arteta and McVay have developed a bond that has proved mutually beneficial, helping Arsenal and the Rams become title contenders in the Premier League and NFL this season."
Sean McVay felt "not in a great place" after a home loss that endangered the Rams' playoff chances. Arsenal manager Mikel Arteta visited the Rams' training facility during the international break and spent two hours with McVay discussing player connections and coaching ideas. Rams president Kevin Demoff credits that conversation with helping McVay shift perspective and sparking a six-win run that clinched the NFC West, though the Rams lost in the postseason to the Philadelphia Eagles. Arteta and McVay developed a mutual bond that benefited both clubs. Kroenke Sports & Entertainment leverages cross-sport collaboration across its high-value portfolio.
Read at www.bbc.com
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