"WNBA expansion team the Portland Fire has unveiled its inaugural game jerseys. The white home jersey has Fire emblazoned on the front, and the away red jersey showcases the city's name. The secondary logo is PDX, shorthand for the city, with the P as an outline of Mt. Hood and design of the P and D reflecting the flow of the Willamette River."
"The Fire and another expansion team, the Toronto Tempo, each face the Golden State Valkyries three times this season. Portland recently named Alex Sarama, a former assistant with the Cleveland Cavaliers, its first head coach."
Portland Fire unveiled inaugural WNBA game jerseys, including a white home jersey emblazoned with "Fire" and a red away jersey showcasing the city's name. The secondary logo reads PDX, with the P outlined to form Mt. Hood and the P and D designed to reflect the flow of the Willamette River. The Portland Fire and fellow expansion team Toronto Tempo each play the Golden State Valkyries three times this season. Portland appointed Alex Sarama, a former Cleveland Cavaliers assistant, as the franchise's first head coach. Team branding emphasizes local geography and city identity.
Read at www.mercurynews.com
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