The Rochester area in New York is experiencing significant growth in its real estate market, ranking fifth nationwide in March for its 'hotness' according to the National Association of Realtors. Monroe County outperformed other New York regions and smaller areas like Broome and Livingston counties also made the top 100. The positive trend points to growing buyer interest in smaller cities and suburbs due to affordability issues in larger urban centers. Fairport has been identified as a hot neighborhood, showcasing the area's overall upward momentum in housing demand.
According to new data from the National Association of Realtors, Monroe County - where Rochester stands - ranked fifth nationwide in March for market "hotness," a measure that blends buyer demand with housing supply indicators.
The broader trend suggests that smaller metro areas in New York - particularly those with more accessible price points - are gaining traction amid ongoing affordability challenges in larger cities.
A recent analysis from Redfin labeled the small village of Fairport, New York - a suburb roughly 20 minutes outside of Rochester - as one of 2025's hottest neighborhoods.
Overall, New York state has remained steady as the top contender for hottest real estate markets, having four of the nation's fastest-selling housing markets since January 2025.
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