Financial contributions from multiple corporate sponsors to NYC Pride have decreased by 25%, resulting in a $350,000 budget deficit. Kevin Kilbride, a spokesperson for Heritage of Pride, noted that sponsors are hesitant largely due to economic concerns and fear of backlash from the Trump administration regarding support for DEI initiatives. While some companies, like Target, are maintaining private sponsorship levels, several previous major sponsors, including Mastercard and PepsiCo, have reduced or withdrawn their funding. The loss of support highlights ongoing tensions in corporate LGBTQ+ advocacy amid a changing political climate.
The vast majority of what we have heard is that folks are treading carefully from an economic perspective.
Some folks have definitely mentioned the fear of potential blowback from the Trump administration if you are a big corporation.
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