Taylor Swift announced the purchase of her original master recordings from Shamrock Capital, allowing her full ownership of her music for the first time. She expressed her long-held desire to own her music without external control. Despite initial skepticism regarding her rerecordings of earlier albums after losing her masters to Scooter Braun, the "Taylor's Version" series gained immense success, demonstrating her determination to reclaim her art. Swift's victory reflects ongoing discussions about music rights and ownership within the industry.
"All I've ever wanted was the opportunity to work hard enough to be able to one day purchase my music outright with no strings attached, no partnership, with full autonomy," Swift, 35, wrote on her website.
"To say this is my greatest dream come true is actually being pretty reserved about it," she added.
At first, it was met with plenty of skepticism from journalists and industry experts. 'A real fan knows the difference, and will never accept it,' a Forbes columnist wrote, referring to the rerecorded versions of Swift's beloved songs.
And yet, even without unanimous support from the industry, the 'Taylor's Version' series became a wild success, partially thanks to their 'vault tracks.'
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