Tina Turner's name, image, and likeness sold to company behind those ABBA holograms

"What we want to do is really help to consolidate her legacy. I think that Tina Turner is up there, or is going to be up there, with the Elvises and the Marilyn Monroes of the world."

"Pophouse CEO Jessica Koravos told the outlet that Turner's estate was not involved as a counterparty but certainly involved and in the sense of informed and participating in the conversations regarding the sale. Those conversations began after Turner's death."

"Founded by ABBA member Björn Ulvaeus, Pophouse is probably most famous for its work with that band, including ABBA Voyage, the virtual concert residency consisting of ABBAtars, as in holograms."

Pophouse Entertainment, founded by ABBA member Björn Ulvaeus, has acquired Tina Turner's name, image, likeness, and most of her music catalog from BMG following her death nearly three years ago. Turner's estate participated in conversations about the sale but was not a direct counterparty. Pophouse CEO Jessica Koravos indicated an announcement about Turner-related projects would come within six months, suggesting a hologram concert experience similar to ABBA Voyage may be in development. The company aims to consolidate Turner's legacy and position her alongside cultural icons like Elvis and Marilyn Monroe. Pophouse has previously acquired Cyndi Lauper's catalog and the KISS brand.

Read at Jezebel