""Actors have more freedom because they don't need to make their music turn a profit in the same way," Hawke explains. "It used to be that musicians couldn't make money on streaming anymore. They could only make money touring, and now you can barely make any money touring.""
""Hawke can't remember the last time one of her peers embarked on a tour that turned a profit. In fact, she hopes one of the country's biggest unions might consider expanding its member requirements for those more musically inclined.""
""I'm always trying to think about how we can open up SAG and turn it into a performing-arts union. How can we change this?" she asks. "It sucks. It's so unfair and silly, because there's supply and demand. People love music and are willing to pay for it. There's just middlemen that are like, 'Whatever.'""
Maya Hawke balances acting success with a music career built on minimalist, acoustic albums released since 2020. Her fourth album, Maitreya Corso, came out recently and was supported by a short national tour that clarified how limited the music industry’s opportunities have become. She says actors can create music without needing it to generate profit in the same way. She notes that musicians once relied on touring because streaming paid poorly, but touring revenue has also declined. She cannot recall a recent profitable tour by a peer and wants major unions to broaden membership requirements for performers with musical skills. She argues that demand exists because people want to pay for music, but middlemen block fair outcomes.
#music-industry-economics #touring-and-streaming #performing-arts-unions #acoustic-minimalist-albums #maya-hawke
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