"The vision for the L Y F has been with us since the start; way back in 2010 when we first sold the white on white bandana with the Heavy pop / Concrete Gold 12"-We foresaw a community of like-minds that would gather around the flame of our music, and through whose direct support we could operate with freedom, autonomy & the truth; to play our own (infinite) game."
"Now 15 years later here we are-the initial version of the L Y F membership platform has been an experimental proof of concept-we have learnt a lot from it over the past year and behind the scenes we have been building Version 2.0."
Wu Lyf announces their second album, A Wave That Will Never Break, arriving April 10 after a 15-year gap since their debut. Sonic Boom of Spacemen 3 produced the record. The band teased reunion shows last March and has now expanded their tour across North America and Europe. The album will be released through the L Y F community platform, which the band envisioned since 2010 as a space for like-minded supporters. The band has spent the past year developing Version 2.0 of their membership platform, building infrastructure to realize their original vision of operating with autonomy and direct community support.
Read at Pitchfork
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