""Latin artists like Bad Bunny and Karol G have reshaped the global music landscape, making Spanish-language music a staple in mainstream charts and breaking revenue records.""
""This musical renaissance includes a blend of traditional roots with contemporary sounds, allowing artists to redefine their genres and appeal to wider audiences.""
Latin music is experiencing unprecedented success, with artists like Bad Bunny and Karol G breaking into mainstream U.S. music charts and reaching record revenues of $1.4 billion in 2024. This shift is not just financial; it reflects a progressive evolution in sounds, combining traditional elements of música mexicana with innovative approaches. Artists like Rosalía and Ca7riel are gaining international recognition while maintaining their cultural roots. A panel of Latin American musicians discusses the sustainability of Latin music's rise and potential future trajectory in a changing musical landscape.
Read at Los Angeles Times
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