"But unlike "The Fate Of Ophelia," which got a major rollout in movie theaters as part of The Official Release Party Of A Showgirl , you currently can't even watch "Opalite" on YouTube, where the vast, vast majority of pop music videos have lived for the better part of 20 years. The clip, which features appearances from Domhnall Gleeson, Jodie Turner-Smith, Greta Lee, Lewis Capaldi, Cillian Murphy, and Graham Norton,"
"Though Swift herself didn't say this, we can assume the move might have to do with the fact that YouTube views stopped counting for Billboard numbers about two weeks ago. Previously, a splashy music video on YouTube could help a song land a good spot on the Hot 100, but no longer. "Billboard uses an outdated formula that weights subscription-supported streams higher than ad-supported," YouTube shared in a blog post in December."
"Anywho, the early 90s-themed clip, which Swift wrote and directed, opens with a commercial for a product called "Opalite," some kind of spray that can magically turn "crappiness" into "happiness." Swift has a pet rock and Gleeson has a pet cactus, but after using the product, they find each other and live happily ever after. The cast for the video appears to have all been pulled from the guest list on The Graham Norton Show"
Three months after The Life Of A Showgirl release, Taylor Swift moved to a new single, "Opalite." The music video is not available on YouTube and can only be viewed on Apple Music and Spotify. The clip features Domhnall Gleeson, Jodie Turner-Smith, Greta Lee, Lewis Capaldi, Cillian Murphy, and Graham Norton. YouTube announced that its views stopped counting toward Billboard numbers after January 16, 2026, saying Billboard uses an outdated formula that weights subscription-supported streams higher than ad-supported. "Opalite" already reached number two on the Hot 100 when the album debuted. The video is early-90s themed and was written and directed by Swift.
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