"Pop stardom has been in existential crisis for some time. It used to be simple; a hit single was the only real qualification, but in a post-monocultural world, the job title is often bestowed as a result of more piecemeal success."
"Holly Humberstone has established herself in the pop sphere without ever troubling the singles chart. While an undeniable banger has eluded the 26-year-old, her sound is faultlessly chart-friendly."
"Cruel World is peppy bordering on euphoric: inordinately sunny break-up song To Love Somebody is powered by a stadium-ready pre-chorus, while the brilliantly catchy White Noise plugs into nostalgically naff disco."
"Combined with her industrious approach to crowd-pleasing melodies, it's hard to think of a reason why Humberstone shouldn't have a long career as a pop star, perhaps even in the old sense as well as the new."
Pop stardom faces an existential crisis, shifting from hit singles to diverse achievements. Holly Humberstone exemplifies this change, gaining recognition without chart-topping singles. Her sound combines intimate lyrics and 80s synth-pop. Her second album, Cruel World, is upbeat, featuring catchy tracks like To Love Somebody and White Noise. Despite some awkward lyrics, the production remains cool and engaging. Humberstone's approach to melodies suggests a promising future in the evolving pop landscape, potentially blending traditional and modern definitions of success.
Read at www.theguardian.com
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