""It's an honor for us to team up with the Lions and be a part of the greatest tradition in Detroit sports," Rosenberg said in a statement. "We look forward to putting together unforgettable shows featuring world-class artists for the fans at Ford Field and the tens of millions watching around the country.""
""We're thrilled to be working with Marshall and Paul, who are two of the most accomplished and respected names in the music industry, not to mention longtime Lions fans," Lions president and CEO Rod Wood said. "Their reputation in the business will attract top-tier talent and help us solidify this annual performance as one of the most anticipated cultural moments on the NFL calendar.""
Marshall Mathers (Eminem) and Paul Rosenberg reached a multiyear partnership with the Detroit Lions through 2027 to consult on talent selection and halftime production for the team's annual Thanksgiving Halftime Show. Both Mathers and Rosenberg are Detroit natives. The organization hired Jesse Collins Entertainment to produce the performance. Detroit has hosted Thanksgiving games since 1934 and recent halftime performers have included Big Sean, Jack Harlow and Shaboozey. Rosenberg said the partnership aims to assemble unforgettable shows featuring world-class artists for fans at Ford Field and the tens of millions watching nationwide. Lions president and CEO Rod Wood said the collaboration will attract top-tier talent and elevate the halftime performance as a major cultural moment on the NFL calendar.
Read at ESPN.com
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