Beyonce, Megan Moroney, Shania Twain and more turn to this brand for sparkle and shine
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Beyonce, Megan Moroney, Shania Twain and more turn to this brand for sparkle and shine
"'Country singers love Daniel Diamond because we love to turn the volume up on what they're doing and I think they know that we're connected to their fans,' Musto told On The Red Carpet at CMA Fest. 'The fact that we make things that really tows the line between fan and the superstar, makes it so it's one big community and that honestly is our favorite part.'"
"Daniel Diamond's collection includes jackets, tops, hats, accessories, boots, and even rhinestone guitars and have been worn by Megan Moroney, Shania Twain, Gwen Stefani and Beyonce, just to name a few. 'We say if you stand still long enough, we will rhinestone you,' Diamond said with a laugh. Tanner Addell was hoping for just that when we saw her at CMA Fest. She walked into their pop-up at Fan Fair X and picked a little something out for herself."
Daniel Diamond launched in 2019 by Daniel Musto and Lani Lupton in Nashville. The brand specializes in rhinestone-adorned jackets, tops, hats, accessories, boots and rhinestone guitars. The designs have been worn by Megan Moroney, Shania Twain, Gwen Stefani and Beyonce. The brand positions pieces between fan and superstar style to create a shared community feeling. Daniel Musto emphasizes turning up the volume on performers while staying connected to fans. Pop-up shops at events like CMA Fest allow fans to try and buy pieces in person. Musto expects pieces to appear at CMA Awards after parties even if not on the red carpet.
Read at ABC7 Los Angeles
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