Schneps Media: To the next 40 Years (and beyond)
Briefly

Schneps Media: To the next 40 Years (and beyond)
"We have to see ourselves as a media company, not a newspaper company, and that means we have to be aware that people are consuming content every day, at all different times, in all different ways. While the way we consume our news continues to evolve, the fundamentals of great community storytelling are the same today as they've always been."
"Schneps Media founder Vicki Schneps proudly says her publications are all about you, and that's still true today. Whether you're scrolling Queens Courier's QNS Instagram account (@qnsgram) or flipping the pages of the weekly newspaper, you'll find profiles of small businesses, local leaders and the issues facing the neighborhood."
"During last month's snowstorm, for example, amNewYork's Instagram received more than 8 million views in just 24 hours. In the last three months, our stories reached more than 35 million people on Facebook."
Schneps Media began forty years ago as The Queens Courier, a single newspaper focused on community stories affecting readers' daily lives and businesses. As consumption habits shifted from print to digital, the company transformed into a multi-platform media empire encompassing over 100 publications, websites, and social media channels. CEO Joshua Schneps emphasizes the company's identity as a media company rather than solely a newspaper company, recognizing that audiences consume content across diverse platforms and times. Despite digital expansion, print remains integral to the business. The core mission of community storytelling remains unchanged, featuring profiles of local businesses, leaders, and neighborhood issues. Recent digital metrics demonstrate significant reach, including 8 million Instagram views during a snowstorm and 35 million Facebook impressions in three months.
Read at www.amny.com
Unable to calculate read time
[
|
]