Plex is tripling the price of a lifetime pass to $750 after doubling it last year
Briefly

Plex is tripling the price of a lifetime pass to $750 after doubling it last year
"You have until 12:01 AM UTC on July 1, 2026, to get a Lifetime Plex Pass at the current price of $249.99 USD* here. If you've been considering it, now's a great time to buy."
"The price of a Lifetime Plex Pass is increasing on July 1, 2026. Get yours at the existing price while you still can. Buy now"
"In a blog post, the company says it actually wanted to stop issuing lifetime plans; it would rather push users towards recurring subscriptions instead to "sustain long-term development". Now that the annual subscription covers a decade's worth of Plex, it's a win for Plex either way."
"Plex already more than doubled the price of a lifetime Plex Pass subscription from $119.99 to $249.99 last March, and it'll triple again on July 1st to $749.99. At that price, you'd have to subscribe for 11 years (at the current annual rate) to make the lifetime sub worthwhile."
Plex is increasing the price of a Lifetime Plex Pass from $249.99 to $749.99 on July 1, 2026. Prospective customers can buy at the current lifetime price until 12:01 AM UTC on July 1, 2026. Plex previously more than doubled the lifetime subscription price from $119.99 to $249.99 in March, and it plans another major increase. Plex states it wanted to stop issuing lifetime plans and instead encourage recurring subscriptions to sustain long-term development. The annual subscription price effectively covers about a decade, making the lifetime option financially favorable for Plex either way. Plex uses prominent calls to action in its blog, emails, and website banner to drive purchases before the deadline.
Read at The Verge
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