The article discusses a report recommending that Ireland introduce a media levy on paid providers to bolster domestic production investment. Media Minister Patrick O'Donovan has expressed opposition to such a levy, fearing it could lead to higher consumer costs. The report proposed rates of 0.5% on ad revenue and pay-TV subscriptions, and 3% on video-on-demand, with potential gradual increases. Despite O'Donovan's concerns, the report noted that not all media service providers agreed on the levy’s complete pass-through to consumers, indicating possible varied responses to the levy’s implications.
"The report prepared for Coimisiún na Meán recommends that Ireland introduce a levy on paid media providers to boost investment in domestic productions."
"While Minister O'Donovan is against the levy due to potential cost increases for consumers, the report suggests that its implementation is vital for the media sector."
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