
"“I believe the established media hasn't confronted the hard truth that this revolution isn't just about consumers moving to different platforms,” Turness, the former CEO of BBC News, said. “It's that they are choosing more direct forms of journalism in a more fragmented media universe.”"
"“I believe the impact of this revolution on established news providers may be greater than the advent of the digital age or the arrival of social media,” she continued, “because they were, in truth, about new platforms, new spaces where high-quality, trusted journalism could still find its place - essentially, same journalism, different location. This moment of disruption is so potent because it goes to the heart of how the relationship between news provider and news consumer is shifting.”"
"“I believe the established media hasn't confronted the hard truth that this revolution isn't just about consumers moving to different platforms,” Turness, the former CEO of BBC News, said. “It's that they are choosing more direct forms of journalism in a more fragmented media universe.”"
"“The edit wasn't up to editorial standards,” Turness said at Semafor's Restoring Trust in Media summit in February, “but I don't accept the charge that it was a sign of institutional bias.”"
Broadcasters seeking to rebuild trust and stay relevant should liberate their talent and allow journalists to act more like independent creators. The shift in journalism is not only about audiences moving to different platforms, but about choosing more direct forms of journalism within a fragmented media environment. Established media has not fully confronted the hard truth of this revolution. The impact on established news providers may be greater than earlier digital and social media changes because those changes mainly involved new platforms where trusted journalism could still fit. The current disruption reshapes the relationship between news providers and news consumers. Past editorial standards issues are acknowledged without accepting claims of institutional bias.
#media-trust #journalism-independence #fragmented-media-ecosystem #editorial-standards #audience-platform-shift
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