Ask AI or just Google it? Google makes a big change to a little search box
Briefly

Ask AI or just Google it? Google makes a big change to a little search box
Google is changing its homepage search box to expand dynamically as queries get longer and to accept dropped videos, pictures, and files for multimodal search. A larger shift is underway as Google merges artificial intelligence with traditional web search. Search leadership says the goal is to combine the best of web information with the best of AI. Critics warn that deeper AI integration could blur how information is sourced and reduce user control. AI-driven responses may provide brief summaries with fewer links compared with traditional web search. Google has already added AI Overviews to some results and reports that users increasingly ask longer, more natural-language questions, which can reveal user intent more clearly.
"Google is changing what it means to Google. The company this week announced significant changes to its search box — that austere, single-line input field on its homepage that has been the world's most popular entry point into the web for around two-and-a-half decades. The new version looks similar to the old one-line text box, but it's dynamic, expanding with longer queries. Users can also drop videos, pictures and files into it for what Google calls "multimodal" search."
"Behind the scenes, a bigger shift is under way. Google is merging artificial intelligence and traditional web search in a move that Liz Reid, who oversees search at Google, said brings "the best of web and the best of AI together." Critics say folding AI deeper into search risks further muddying the waters around the provenance of information gleaned from the web, and could take agency away from users."
"A chatbot is likely to return a summary with only a few links to further information, unlike a web search that returns many pages of links. But the shift is, in some ways, not surprising, given Silicon Valley's hard pivot toward AI, with Google and others investing billions in the technology and refocusing corporate strategies around it. For about a year, Google has put "AI Overviews" — short summaries — at the top of some search results."
""What we've seen with AI Overviews is that people don't want either just an AI or the web. They want a mix of both," said Reid. She said she's noticed that users have started to ask longer questions, with more natural language, rather than fragments or key words. "They're asking the question that they really have," Reid said. For Google, that potentially unlocks new understandings of user intentions."
Read at www.npr.org
Unable to calculate read time
[
|
]