T-Mobile faces scrutiny over misleading in-flight Wi-Fi claims
Briefly

T-Mobile faces scrutiny over misleading in-flight Wi-Fi claims
"This comes as a result of a challenge brought on by Verizon. The main issue here is a claim on T-Mobile's website that states "T-Mobile: In-flight Wi-Fi - Included; Verizon: In-flight Wi-Fi - $ 147.00/mo." This essentially implies that Verizon customers incur $147 in monthly in-flight Wi-Fi costs, while T-Mobile customers don't because the service is included with T-Mobile plans."
"The NAD added that although Verizon customers do not get similar benefits from their plan, they "may have in-flight Wi-Fi from other sources." Additionally, specifically mentioning "In-flight Wi-Fi - $147.00/mo" under what Verizon charges has the potential to falsely convey that Verizon charges for in-flight Wi-Fi, or that "Verizon customers typically incur high charges for such benefits." The math is unsupported here."
After being named the best mobile network for the second half of 2025, T‑Mobile encountered scrutiny from the National Advertising Division over its free in‑flight Wi‑Fi promotion following a challenge by Verizon. T‑Mobile's website presented "T‑Mobile: In‑flight Wi‑Fi - Included; Verizon: In‑flight Wi‑Fi - $ 147.00/mo," implying Verizon customers incur $147 monthly while T‑Mobile customers receive the service. T‑Mobile customers receive unlimited full‑flight texting and free Wi‑Fi on certain airlines. The NAD found the advertising fails to accurately describe T‑Mobile's benefits and misrepresents Verizon charges, calling the $147 figure ambiguous and unsupported. T‑Mobile says the amount is an estimate; the NAD seeks removal of the claim.
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