The highlights for the Manchester City versus Juventus match were posted hours before the actual game, misleading viewers with improper content. Viewers witnessed footage showing City head coach Pep Guardiola dressed inappropriately for Florida's humid weather, while commentators mixed up players. The Club World Cup generates significant online interest, with Google searches outstripping even major news events. Video platforms have struggled to regulate misleading highlights due to innovative tactics from creators who have adapted game clips and optimized for viewer engagement, merging gaming content with sports highlights.
The Club World Cup match highlights featured Manchester City versus Juventus, but the footage showed Pep Guardiola inappropriately dressed for Florida's humid climate, raising suspicions.
More than 700,000 views were attributed to the fake highlights video, highlighting the significant online interest in the match, despite its actual scheduling several hours later.
YouTube struggles to control the proliferation of misleading fake highlights and livestreams, previously dominated by content recreated from video games, now complicated by new tactics.
A group of Egyptian gaming creators has successfully combined old game clips and a deep interest in players like Messi to generate clicks and ad revenue.
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