NBCUniversal is bidding for MLB's broadcast rights after ESPN opted out of its deal. NBC's offer is below ESPN's $550 million deal, as it excludes international and radio rights. The offer, which stems from discussions between Comcast exec Brian Roberts and MLB commissioner Rob Manfred, aims to secure the first round of playoffs and the Home Run Derby broadcast rights. Additionally, NBC plans to stream games on its platform, Peacock, given potential scheduling conflicts with other sports, reflecting a strategic shift in sports broadcasting.
NBCUniversal's offer to MLB for a broadcast package is lower than ESPN’s, focusing solely on regular season and playoff games without international and radio rights.
Comcast exec Brian Roberts and MLB commissioner Rob Manfred discussed a potential deal, signaling NBC's renewed interest in baseball broadcasting, including Peacock streaming.
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