Echo Soho will feature 12 exhibitors and run at Artist's House during Frieze Week. India Rose James, founder of Soho Revue, initiated this fair to create a space for female-led galleries in London, inspired by her experiences at Frieze. She aims to cater to a market that has limited opportunities for emerging female artists and galleries. Charlotte Leseberg Smith emphasizes that Echo Soho is not an opposition to Frieze but rather a complement to encourage smaller galleries to grow and prepare for larger shows in the future.
India Rose James is launching Echo Soho, a new boutique art fair for female-led galleries, taking place from 16 to 19 October in London during Frieze Week.
Echo Soho aims to provide an alternative platform for mid-size and emerging galleries, with a focus on female-led exhibitors, encouraging their growth toward larger art fairs.
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