
"Country music is hitting new heights in the UK - it is now the fastest-growing genre among British listeners, hitting three billion streams alone last year. That has not gone unnoticed by the genre's biggest artists - including US country star Luke Combs, who boasts more than 25 million monthly listeners on Spotify and 7.5 million Instagram followers. For Combs, the growing interest comes down to country's universal appeal."
"Combs, known for hits like When It Rains It Pours, has travelled to London as country music's famous Grand Ole Opry relocates from Nashville, Tennessee, for a special one-off performance at the Royal Albert Hall on Friday. The Opry is the world's longest-running live radio show and is known the world over as the home of country music. Stars including Johnny Cash, Elvis Presley and Dolly Parton have all performed on its iconic stage."
"When I started out, there weren't a lot of acts coming over to the UK and doing club or arena tours and putting in the work. So that was what we always tried to do. It was like, if we invest our time and our energy into coming over here, the fans over here will appreciate that."
Country music has become the fastest-growing genre among British listeners, reaching three billion streams in the last year. Major US artists are responding to the surge, and Luke Combs reports over 25 million monthly Spotify listeners and 7.5 million Instagram followers. Combs credits the genre's universal appeal and artists investing time in UK club and arena tours to build fans. The Grand Ole Opry moved from Nashville to the Royal Albert Hall in London for a one-off 100th anniversary performance, marking the Opry's first show outside the United States. The Opry is the world's longest-running live radio show and has hosted icons such as Johnny Cash, Elvis Presley and Dolly Parton.
Read at www.bbc.com
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