The Identity Theft Risk Profile of NBA and NFL Draft Prospects
Briefly

The Identity Theft Risk Profile of NBA and NFL Draft Prospects
"Professional athletes live much of their lives in public. Headlines highlight new contracts, milestones, home purchases, and relationship updates, while personal details quietly enter the public record - birthdates, hometowns, addresses, and family information. Images of athletes circulate across social media and sports sites. With so much information so accessible, alongside publicly known lucrative contracts, superstar athletes routinely face identity theft attempts. These athletes understand the risks and typically have teams and tools in place to monitor and safeguard their identities."
"We assembled two datasets representing exposure vectors within the online fraud ecosystem: NBA Draft Lists (2020-2024): Every ESPN-published list, totaling 288 player names. NFL Draft Lists (2020-2024): Every Wikipedia-published list, totaling 1,292 player names. We matched each identity against application records submitted to SentiLink partners since 2020. These records included legitimate applications and suspected identity theft attempts, as identified by SentiLink's fraud-detection models."
We assembled NBA and NFL draft lists from 2020-2024, totaling 288 NBA names and 1,292 NFL names. We matched each identity against application records submitted to SentiLink partners since 2020 and used SentiLink's ID Theft score to classify high-risk applications (score >=600). We identified 138 NBA identities and 814 NFL identities with application activity. For the NBA list, the identity theft attempt rate was roughly 10% across all identities and more than 20% among identities with applications. For the NFL list, the rate was about 10% across all identities.
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