
"This represents a "new operational model that's neither traditional cyber attack nor conventional warfare," Amazon Chief Security Officer Steve Schmidt told The Register. "The targeting data collected through cyber means flows directly into kinetic decision making.""
""Organizations that historically didn't consider themselves targets for nation-state actors - like a shipping company - may now be targeted simply because they have access to valuable intelligence, like surveillance cameras or industrial control systems or location data," Schmidt said. "Moreover, physical and digital security can no longer be treated as separate domains with separate teams and approaches who don't share with each other," he continued. "Organizations need to consider how their systems might be leveraged, not just for direct exploitation, but as intelligence tools and broader operations.""
Cyber operations are being used to collect targeting intelligence that directly informs kinetic attacks, creating a hybrid operational model distinct from traditional cyber attacks or conventional warfare. Private-sector organizations across shipping, transportation, and electronics are now attractive targets because they hold surveillance cameras, industrial control systems, and location data useful for targeting. Physical and digital security must be integrated, with teams sharing intelligence and evaluating how systems can be leveraged as intelligence tools. Threat actors, including Iran-linked groups Imperial Kitten and MuddyWater, have used digital reconnaissance to prepare for physical strikes. Detection relied on honeypot systems, opt-in customer telemetry, and threat-sharing.
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