Robert F. Kennedy Jr. believes in easing regulations on vitamins and dietary supplements, a stance supported by increased revenues in the industry from $4 billion to $70 billion since the 1994 law that allowed products to market without testing. After his recent appointment as senior U.S. health official, the supplement industry expects broader recognition and support from the government and insurers, aligning with President Trump's 'Make America Healthy Again' agenda which emphasizes lifestyle changes over pharmaceuticals.
The FDA can't even require that supplements be effective before they are sold, leading to a $70 billion industry with little oversight on product claims.
With Kennedy's appointment, the supplement industry seeks more legitimacy, targeting insurance coverage for health claims and aligning with the Make America Healthy Again agenda.
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