My small business modernized a 2,000-year-old tourniquet. We've already sold hundreds of kits through word of mouth.
Briefly

My small business modernized a 2,000-year-old tourniquet. We've already sold hundreds of kits through word of mouth.
"Blood loss is the leading cause of preventable death and trauma, and over a million people bleed to death each year. Every time you turn on the news, you might see something that's a consequence of blood loss, or people who are victims of it. I thought to myself: What would I do if something happened in my community? How would I help someone who's bleeding out?"
"The reality is, if a million people are bleeding out every year, there are probably many millions more standing by and watching, who are helpless in that moment. That was the inspiration for AutoTQ—how do we empower bystanders to jump in and intervene at the moment of injury rather than wait for a professional to arrive?"
"AutoTQ didn't come from one breakthrough moment; it came from hundreds of small decisions made by engineers, clinicians, manufacturers, and operators, each solving different problems together. It's been amazing to see the adoption so far, and we're excited. Research shows that 92% of people who tried AutoTQ under pressure applied the tourniquet correctly on their first try."
Golden Hour Medical, founded in 2021 and based in Boca Raton, Florida, develops emergency response products designed to help bystanders save lives during bleeding emergencies. The company's flagship product, AutoTQ, is an FDA-registered automatic tourniquet system that provides audiovisual guidance for proper application. Blood loss remains the leading cause of preventable death and trauma, with over a million people bleeding to death annually. The company's mission focuses on empowering bystanders to intervene immediately at the moment of injury rather than waiting for professional medical help. Research demonstrates that 92% of users applied the tourniquet correctly on their first attempt. The company has grown organically through community outreach and word-of-mouth marketing across various industries.
Read at www.businessinsider.com
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