"The Copenhagen-born fitness studio, formerly known as Nordic Strong, has opened its first permanent U.S. location at 35 West 21st Street after a sold-out summer pop-up in the Hamptons. Founder Nicoline Roth's claim to fame? Patented machines that mimic the fluid motion of cross-country skiing, turning one of Scandinavia's most punishing outdoor sports into a sleek, indoor, full-body workout. Each 50-minute session mixes cardio and strength work in what Roth calls "a high-intensity, low-impact flow.""
"The Flatiron flagship runs three types of classes: Signature Strong (a HIIT-style blend of resistance and intervals), Sculpt (think Pilates with Nordic attitude) and Cardio (for people who like their endorphins with a side of exhaustion). The 3,000-square-foot space leans heavily into Scandinavian minimalism-light woods, clean lines and calm lighting that almost tricks you into forgetting you're about to sweat buckets. Each machine is fitted with an interactive tablet that tracks your performance stats, which means there's no hiding from your own data."
NRTHRN Strong opened a permanent Flatiron location at 35 West 21st Street, bringing Copenhagen's fitness concept to New York. The studio uses patented machines that replicate cross-country skiing motion to deliver a low-impact, full-body workout. Sessions last 50 minutes and combine cardio and strength in a high-intensity, low-impact flow. The Flatiron studio offers Signature Strong, Sculpt, and Cardio classes. The 3,000-square-foot space features Scandinavian minimalism and interactive tablets on each machine that track performance stats. Early memberships and class packs are available.
Read at Time Out New York
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