Infertility affects one in eight couples in the U.S., leading to an 11% increase in IVF treatments in the last two years. Nurse practitioner Alexa Nicholls Costa assists couples with the injections involved in IVF, acknowledging the challenges faced by patients who are unfamiliar with administering hormones. As co-founder of LexRx, Costa has personal experience with IVF and strives to ease the burden of the process. By being transparent about her own journey, she encourages her patients to discuss their fertility treatment fears and anxieties openly, fostering a supportive environment.
"Just being aware of how kind of crazy it is that we send boxes of medications to patients going through fertility treatments who have never picked up a syringe before."
"I was always in a panic to get home by a certain time, mix the medications properly, store them properly, show up on time for appointments. It really is a lot to go through - it's consuming, it can really impact your day-to-day."
"They would say, 'Oh, you have an appointment? What are you doing?' I became very transparent and open with my customer base that I was going through IVF treatments in the hopes of having a second child."
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