Mirage raises $75M to continue building models for its AI video editing app Captions | TechCrunch
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Mirage raises $75M to continue building models for its AI video editing app Captions | TechCrunch
"The reason for the audio model was that we noticed that there was a gap in accents because a lot of our users are international. Accents are just very important."
"Mirage aims to create more models focused on 'assembly intelligence' - basically putting together a video using different sources and components."
"According to data from analytics firm AppFigures, Captions have been downloaded over 3.2 million times in the last 365 days and has brought in $28.4 million in in-app revenue."
"The platform has been used to create more than 200 million videos so far, and it has attracted an international user base, with only 25% of its revenue coming from the U.S."
Mirage, formerly known as Captions, has secured $75 million in growth financing to enhance its AI video editing capabilities. The company rebranded to position itself as an AI lab, focusing on various industries, including advertising. It adopted a freemium model to compete with rivals and introduced a video creation suite. The CEO mentioned plans for new models centered on 'assembly intelligence.' A new audio model aims to preserve user accents, addressing a gap noted by international users. The app has seen over 3.2 million downloads and generated significant revenue.
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