"Louis Garella's portfolio is a reminder that whilst many works in graphic design are destined to be flat or experienced on screens, the interactions we have with colour, form, type and composition don't have to be so immaterial. What defines the designers work is his "hybrid practice", one that sits at the intersection of visual arts, graphic design, and - importantly - spatial design."
"Originally from Aix-en-Provence and now based in Paris, Louis has established an independent studio for design and art direction fittingly named Studio Garella. His expertise spans the creation of sensitive visual identities and logos for brands, detailed editorial design, and beautiful photography, film and motion work, with a bit of 3D add to the mix for good luck. With all of his creative work, Louis' aim is to develop visual languages that feel "closely connected to the subject matter they address"."
Louis Garella prioritises tactile, expressive outcomes by combining visual arts, graphic design and spatial design into a hybrid practice. Training at National Superior Diploma of Plastic Expression informed a fluid, multimedia approach that alternates between digital and physical processes. Based in Paris and operating Studio Garella, the practice covers visual identities, editorial design, photography, film, motion and occasional 3D. Creative work is rooted in research and aims to develop visual languages closely connected to subject matter. Techniques include collecting and scanning elements, xerox effects, collage, digital manipulation and printmaking on diverse surfaces to introduce ephemeral imperfections.
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