At its Config 2025 conference, Figma unveiled four new products and enhanced AI capabilities aimed at improving team collaboration in design. Notably, Figma Buzz is a collaborative space tailored for brand and marketing teams, enabling them to create brand-consistent assets quickly. Figma Sites allows users to convert design prototypes into live websites using no-code AI, with future updates planned for AI code generation. Figma Draw introduces vector editing tools to streamline the visual creation process without external software. These innovations position Figma against strong competitors like Canva and Adobe.
Figma's recent product launches at Config 2025 enhance collaborative design capabilities, positioning itself as a viable competitor in the marketing and website design space.
The introduction of tools like Figma Buzz and Figma Sites allows teams to streamline their design processes, making it faster and easier to move from concept to production.
Figma Buzz enables marketing teams to create brand-consistent visual assets at scale, while Figma Sites simplifies the process of turning prototypes into live websites.
With AI features integrated into Figma Sites, users can expect ongoing enhancements that make building websites even more efficient and accessible.
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