The thrill of owning racehorses often lies in the creative process of naming them, as experienced by an investor since 2018. With the Preakness Stakes showcasing elite thoroughbreds like Journalism and American Promise, names can evoke strong associations and excitement. Owners are given until their horse's second birthday to register names, often utilizing a mix of sire and dam names until a catchy name is selected. In a sport where the name can sometimes be all fans connect with, the right choice adds significant value to the experience.
For owners to choose a name worth rooting for, there are some tricks-and rules-to follow.
Sometimes the name is all we've got, especially in a niche sport that becomes the center of the sports world for six weeks in the spring.
Journalism, the favorite, has arguably the best name in the field.
For a niche sport like horse racing, sometimes the name is all we've got.
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