Sky has sold its German pay-TV operation to RTL for €150 million, with potential additional payments up to €377 million based on performance. This divestment aligns with Comcast's strategy to recoup its $31 billion investment in Sky amid declining valuation and operational challenges. Despite having never turned a profit, Sky Deutschland is expected to break even after restructuring efforts. The deal allows RTL to leverage the Sky brand across several European markets, marking a significant shift in Sky's business strategy in a competitive landscape.
Sky Deutschland has never made a profit but after a three-year restructure programme bosses expect the business to break even this year.
This deal provides a strong platform for long-term success and ensures Sky continues to share in the growth of the combined business.
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