Nintendo has initiated legal actions against Genki's parent company, Human Things, for trademark infringement, stemming from Genki's presentation of accessories for the unreleased Switch 2 at CES 2025. Despite prior warnings from Nintendo confirming that Genki's products were unofficial, the company continued to promote its accessories even after the Nintendo Direct announcement. The lawsuit indicates Nintendo's intolerance towards third-party manufacturers exploiting its brand, seeking both damages and the destruction of Genki's related hardware.
Nintendo's lawsuit against Genki emphasizes its strict stance against third-party accessory makers that misinterpret or misrepresent partnerships with the company, especially around major launches.
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