"Right now, the Sonos Arc Ultra is on sale for $879 on Amazon on Black Friday, down from $1,099 and it is a record-low 20% discount that makes Sonos's flagship soundbar available at prices close to those of mid-range options that don't perform as well. The 9.1.4 channel Dolby Atmos makes soundscapes that sound like they're coming from above, beside and behind you. No matter what the marketing says, budget bars can't do this."
"The proprietary Sound Motion transducers use new architecture to move air more efficiently in much smaller sizes, getting rid of the need for traditional cone-based speaker design. This new technology makes it possible to fit more powerful drivers into slim soundbar profiles without the big boxes that physics usually requires for good bass reproduction."
Budget soundbars priced $100–$200 improve poor TV speakers by adding basic audio enhancements but remain limited by cheap drivers, low processing power, and simple audio architectures that increase loudness without improving fidelity. Premium soundbars such as the Sonos Arc Ultra use advanced acoustic engineering and larger, more capable driver arrays to approach dedicated home theater performance. The Arc Ultra employs proprietary Sound Motion transducers to move air more efficiently in smaller enclosures, enabling stronger bass and fuller room fill from a slim profile. Its 9.1.4-channel Dolby Atmos configuration with 14 drivers produces real overhead and surround effects unavailable from stereo or budget bars. A current Black Friday sale drops the Arc Ultra to $879 from $1,099, bringing flagship spatial audio to near mid-range prices.
Read at Kotaku
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