Samsung's mobile cloud gaming platform revolutionizes how players engage with games by offering instant cloud access, removing the necessity for downloads. This innovative approach not only improves user experience but also equips developers with essential tools for monetization and audience reach. To tackle challenges in measuring ad campaign effectiveness, Samsung collaborates with AppsFlyer to create a cloud-based attribution solution, enhancing performance tracking. This combination of seamless gameplay and advanced analytics positions Samsung as a leader in mobile gaming innovation, with plans for further expansion beyond North America by late 2024.
Samsung's mobile cloud gaming platform eliminates the need for downloads, providing immediate access to games, empowering developers, and reshaping the mobile gaming landscape.
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