Roku vs. Fire Stick: I compared the best streaming devices in 2025, and this one wins
Briefly

Roku vs. Fire Stick: I compared the best streaming devices in 2025, and this one wins
"If you want to cut the cord and enhance your streaming TV experience, you may wonder which device is best suited for you. The Amazon Fire TV Stick and the Roku Streaming Stick are two of the most popular options on the market -- and they're both on sale right now. However, there are some key differences to consider before pulling the plug."
"When you compare the tech specifications of a Fire TV Stick 4K Plus against the Roku Streaming Stick Plus, you'll find that both devices are very similar. Amazon typically offers bigger discounts more often on its Fire TV Stick than Roku does, although not currently. While the former is now available for half off at $25, the Roku Streaming Stick Plus just dropped to $19. The Fire TV may be a better deal if you value Dolby Vision and seamless Alexa integrations,"
"Alexa, Amazon's voice assistant, has become a must on almost every Amazon device, and the Fire TV Stick 4K Plus is no exception. The Alexa-enabled remote included with this streaming device features a button that can be pressed and held to ask Alexa questions. Though the Roku also comes with a voice remote that you can use for navigation within the Roku platf"
Fire TV Stick 4K Plus and Roku Streaming Stick Plus share very similar technical specifications but differ in features, integrations, and pricing during sales. Amazon often runs larger discounts and the Fire TV supports Dolby Vision and tight Alexa integration, including a voice-enabled remote for smart-home control. Roku typically offers lower sale prices and a straightforward interface with its own voice remote for platform navigation. Buyers should prioritize either advanced features and smart-home voice control or lower cost and simplicity when selecting between the two devices.
Read at ZDNET
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