JBL introduced the Grip, a midrange portable speaker with a slim, strictly vertical design modeled to resemble a seltzer can. The Grip provides up to 14 hours of battery life and includes Playtime Boost, which extends runtime by two hours by adjusting EQ to conserve power. The speaker offers AI Sound Boost to optimize audio in real time, an ambient light panel customizable in the app, IP68 dust and waterproof protection, Bluetooth Auracast for multi-speaker connections, and 16W output. The Grip includes an integrated rope hook for transport and is available for preorder at $100.
JBL is expanding its portable speaker selection, introducing the JBL Grip, a midrange option for people who want a more refined look compared to the ultra-portable Clip 5 or a slimmer, exclusively vertical design, compared to the more expensive Flip 7. According to JBL, the Grip speaker's dimensions are meant to resemble a seltzer can. The Grip also features up to 14 hours of playtime, JBL's proprietary AI Sound Boost, an ambient light panel, an IP68 dust and waterproof rating, and Bluetooth Auracast.
JBL's AI Sound Boost uses an AI-powered algorithm to analyze the speaker's audio to optimize sound in real time for louder sound with less distortion, according to JBL. Most of JBL's speakers' selling points are their portability, and the Grip is no different. However, JBL fitted the Grip with an ambient light panel that can be customized in the app to make the speaker more appealing to indoor listeners.
Still, the Grip features an integrated rope hook that can be attached to a backpack, bike, or carabiner hook for easy transport. The speaker offers 12 hours of playtime and two additional hours with Playtime Boost, which automatically adjusts the speaker's EQ to reduce lower frequencies and conserve power. The JBL Grip also features Bluetooth Auracast, which allows users to connect multiple Auracast-enabled speakers together for amplified sound.
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