The Canon PowerShot G7 X Mark III, released in 2019, has become an immensely popular camera, particularly among TikTok creators, leading to a surge in videos about how to purchase it. Despite skepticism about the compact camera market, Canon's innovative features aimed at influencers, like built-in streaming capabilities and 4K video, have made the G7 X III a top choice. This popularity has created a buying frenzy to the point where simply locating the camera has turned into a challenge for consumers, showcasing a shift in demand from traditional photography to creator-centric tools.
I found the news that the G7 X III in particular was so popular among TikTokers that it is nigh impossible to find in stock a little hard to believe.
Canon and other manufacturers started adding YouTuber-friendly features like built-in streaming capabilities and uncropped 4K video in an effort to court the last group of people actually buying compact cameras.
A search for 'how to buy G7 X' will yield dozens of them, and I can confirm your algorithm will happily feed you endless G7 X content after you watch a few.
The Canon G7 X III is so popular that strategies for buying them have become a whole sub-genre of videos on TikTok.
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