
"Ah, victim blaming! That always goes over well, right? This past week, smart home users have been up in arms over the discovery that Samsung's Family Hub refrigerators are being updated to start showing advertisements on their Cover Screen displays. In a statement defending the move, Samsung frames the addition as "enhancing every day [sic] value" for its customers, but it's extremely difficult to view this as benefiting anyone other than Samsung and its advertising partners."
"Granted, worse things have happened in the history of humanity, but I still can't frame this change as anything other than capital-b bad: At the risk of being hyperbolic, not a single Samsung customer out there actually wants this. But for as right as they are to be upset about what Samsung is forcing upon them, what the heck did they think was going to happen when they bought a refrigerator with a giant screen on it?"
"If a company can get a screen it controls into your home, you had better believe it is going to take full advantage of that placement. Now, most of the time, those screens are ones we intend to actively use: our TVs, our computer monitors. Bombarding us with ads there becomes a little tricky, and if users feel that ads are interfering with their ability to actually use the product as intended, the consumer pushback will be enormous."
Samsung is updating Family Hub refrigerators to show advertisements on their Cover Screen displays. Samsung defends the change as "enhancing every day [sic] value" for customers. Many smart home users are angry and view the update as benefiting Samsung and its advertising partners rather than owners. Consumers express that they never wanted ads on a refrigerator and question expectations when buying appliances with large screens. Manufacturers place screens in homes knowing those placements can be monetized. Idle screens on appliances create convenient opportunities for advertisers with little risk of large-scale product returns.
Read at Android Authority
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