"The last few months, I've felt like I'm living in a cyberpunk movie. Each night, when I get ready to wind down, I reach for the remote to turn on a TV I got for free. When I hit the power button, a 55-inch screen lights up, but so does a smaller display beneath it. Widgets fill the secondary screen alongside a rotating ad that you can't dismiss."
"This is the future of TV, according to Telly, a company that offers a free TV in exchange for the privilege of constantly blaring ads in your face. It puts the ads in a 10-inch-wide "smart" display that sits just below a built-in sound bar and runs the entire length of the TV. The screen stays on at all times - while you watch shows, movies, YouTube videos, and play video games."
For months, a free Telly TV presents a 55-inch main screen and an always-on 10-inch secondary display that shows ads, widgets, news, stock tickers, date, time, and weather. The secondary display also runs an AI-generated news host using an actress's likeness and cycles video ads and moving widgets that draw attention. The lower screen remains illuminated even when the main TV is turned off unless the remote's power button is held for three seconds. Widget arrangements are adjustable but the persistent ad cannot be removed. The experience blends entertainment with constant, unavoidable advertising.
Read at The Verge
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