Cisco named official partner of Madison Square Garden in multi-year network overhaul
Briefly

Cisco named official partner of Madison Square Garden in multi-year network overhaul
"The partnership aims to future-proof the iconic New York venue's digital footprint. The collaboration focuses on leveraging a flexible, high-performance infrastructure capable of handling the massive data demands of modern live entertainment, from high-density fan Wi-Fi to back-of-house operational systems. Powering a connected experience MSG will leverage a suite of Cisco's enterprise networking and security hardware. This includes the use of Cisco Catalyst Switches to secure and simplify the network foundation, alongside the Cisco Catalyst Center for centralised management."
"According to the technical specifications released, the venue is prioritising automation and visibility. The Catalyst Center provides IT teams with advanced analytics on network performance and usage patterns, allowing for "proactive optimisation and an enhanced end-to-end experience." Crucially, the infrastructure is being touted as 'AI-ready'. The Garden utilises Cisco Nexus 9000 series switches, managed by the Cisco Nexus Dashboard, to ensure its data centres can deliver the compute power and speed necessary for next-generation applications."
Madison Square Garden Entertainment and Cisco entered a multi-year partnership to future-proof the venue's digital footprint and position the Garden for next-generation live-entertainment demands. The deployment uses Cisco Catalyst Switches and the Cisco Catalyst Center for centralized management, automation, and visibility, giving IT teams analytics for proactive optimisation and an enhanced end-to-end experience. The infrastructure includes Cisco Nexus 9000 series switches and the Cisco Nexus Dashboard to make data centres AI-ready for high compute and speed. The design targets high-density fan Wi-Fi, back-of-house systems, enterprise security via Cisco Identity Services, and seamless connectivity for artists and fans.
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