"Amazon says its new styles for Alexa have been built on five dimensions that contribute to its personality: expressiveness, emotional openness, formality, directness, and humor. Each style represents specific levels of all five factors. For instance, Brief isn't just concise, it's also casual, direct, and uses minimal humor, the company says."
"Still, chatbot users have shown a preference for controlling how their AI responds, even writing custom instructions to dictate the AI's personality. To address this need, OpenAI launched new ChatGPT features in December that allow users to adjust the AI's base style and tone in terms of its warmth, enthusiasm and use of emoji, among other things."
"For some chatbot users, a flattering and affirming AI model, like OpenAI's GPT-4o, led some users to develop an unhealthy dependency on the technology. In a few cases, it even exacerbated the user's existing mental health issues, leading to crises or even suicides, multiple lawsuits have alleged."
Amazon introduced three new personality styles for Alexa+ that enable users to customize how the AI assistant communicates. The Brief style delivers short, direct responses; Chill adopts a laid-back, friendly tone; and Sweet provides warmth, enthusiasm, and encouragement. These styles are built on five personality dimensions: expressiveness, emotional openness, formality, directness, and humor. Users can adjust their preferred style through voice commands or the Alexa app's Device Settings. This feature addresses user demand for AI personality control, following similar moves by competitors like OpenAI, which launched customizable ChatGPT features. Amazon indicates these three styles represent the initial offering, with additional options planned for future release.
#ai-personality-customization #alexa-assistant-features #chatbot-user-control #ai-communication-styles
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