Amazon Would Give Its Soundbar Away Free If It Could, 40% Off Makes It 3x Cheaper Than Rivals - Kotaku
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Amazon Would Give Its Soundbar Away Free If It Could, 40% Off Makes It 3x Cheaper Than Rivals - Kotaku
"Bose and Sonos watched nervously as Amazon entered the soundbar market after noticing the category's massive sales potential. Amazon's strategy was simple: create their own hardware and undercut premium brands on price while delivering competitive quality. The Fire TV Soundbar Plus represents this approach perfectly and packs 3.1 channels, a built-in subwoofer, Dolby Atmos, and DTS:X into a package that costs a fraction of comparable models. At $149, down from $249, this newest model has hit an all-time low price on Amazon for Black Friday."
"The integrated subwoofer addresses the most significant compromise in budget soundbars by housing appropriate bass drivers within the main unit. You get deep, room-filling low-end without buying and placing a separate subwoofer box. Action movies provide satisfying rumble during explosions and car chases. Music playback maintains warmth and body across genres from hip-hop to rock."
"The 3.1 configuration adds a dedicated center channel specifically for reproduction of dialogue. Conversations, narration, and vocal performances come through exceptionally well. You finally stop reaching for the remote when scenes switch between quiet talking and loud action. It also keeps your center channel focused on speech frequencies while left and right channels handle music and effects, which stops a muddy audio mix plaguing cheaper 2.0 soundbars."
Amazon entered the soundbar market to capture massive sales potential and undercut premium brands by offering competitive hardware at lower prices. The Fire TV Soundbar Plus provides 3.1 channels, a built-in subwoofer, Dolby Atmos, and DTS:X while costing much less than comparable models, currently discounted to $149 from $249. The integrated subwoofer delivers deep, room-filling bass without a separate box, improving action and music playback. A dedicated center channel enhances dialogue clarity and prevents muddied mixes. Dolby Atmos and DTS:X offer height virtualization and multi-dimensional audio, producing overhead and enveloping effects without ceiling speakers. Setup requires a single HDMI eARC/ARC cable.
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